The National Auctioneers Association and USA TODAY (the nation’s top-selling print newspaper reaching more than 3.7 million readers- source: http://www.usatoday.com), out of more than 800 entries, chose Baterbys as the best contender in multiple categories in their annual Marketing and Advertising Competition this year.
Baterbys was awarded for multiple achievements such as Postcards (Personal Property and Benefit); Brochures and Catalogs (Personal Property and Benefit) Small/ Medium and Large full-color print advertisements, Bidder Card, and Best Company Website.
According to a press release from the National Auctioneers Association, “Creative marketing and advertising in the auction industry is essential when it comes to the success and growth of an auction company. The National Auctioneers Association (NAA) Marketing Competition is a contest amongst its members and allows auction professionals the opportunity to highlight their innovative creations over the past year while vying for top awards for their marketing and advertising materials. The annual competition is presented in partnership with USA TODAY.”
This is not the first time that Baterbys has been recognized and awarded by the National Auctioneers Association. Baterbys has been a consistent winner in the annual NAA USA TODAY National Marketing Competition for several years.
Headquartered in Orlando, FL—the most developed “central city” in the state and ranked as the 3rd most visited city in America in 2011 alone—Baterbys Art Gallery has been in the art industry for over 25 years. Their expertise in art is unparalleled and this translates to their excellence in Marketing. In an economy where purchasing art can be seen as a luxury, Baterbys has found creative, innovative and successful ways to communicate the message of the brand promise to their audience.