On May 18th the National Auctioneers Association (NAA) announced the winners for this year’s NAA/ USA TODAY Auction Marketing Competition. This annual competition has become one of the premier avenues for NAA members to showcase their marketing efforts.
Presented in partnership with USA TODAY this prestigious competition highlighted top-level marketing efforts by various auction companies nationwide. The competition featured seven categories with 57 sub-categories which included Postcards, Brochures & Catalogs, Newspaper/Magazine Print Ads, Public Relations & Marketing, Digital & Social Media, Photography and Auction Marketing Campaign of the Year.
Overall, Baterbys was recognized and took home an impressive eight awards in four major categories. This year, Baterbys received 1st and 2nd Place in the Postcards – Benefit category, 1st and 2nd Place in Brochures and Catalogs – Benefit, 1st Place in Brochures and Catalogs – Personal Property, 2nd Place in Public Relations and Marketing – New Release, and 1st and 2nd Place in the Digital and Social Media- Banner Advertisement category.
Over 900 entries were judged by a panel of marketing and advertising professionals, all of which are knowledgeable and respected in their various fields of expertise. Criteria for judging included creativity, ad effectiveness, clarity and visual appeal.
To date, Baterbys has won over 60 awards since 2009; including Best of Show in 2010. These accolades bestowed upon the gallery are an honor and a testament of the hard work and dedication of Baterbys in establishing its position as a leader in the auction industry nationwide.
Baterbys is Central Florida’s best and largest full service art gallery with over 1.7 million works of art in inventory. Housed in a newly-renovated 15,000 sq. ft. showroom, warehouse, and custom framing facility in the heart of Winter Park, are works by Picasso, Dali, Miro, Chagall, Matisse, Max, Gockel, Bond, Duaiv, Pino, Rut, and many more world-renowned and collected artists.
Visit www.baterbys.com or call 888-682-9995 for more information on the gallery, upcoming events, and current deals and special promotions.